About Us

Where strategy meets creativity to shape living destinations

WHO WE ARE

Founded by Alessandro Gaffuri, a pioneer in placemaking and property marketing since 1997, DMA builds on decades of experience spanning theme parks, tourism developments, shopping malls, and mixed-use destinations. Throughout this journey, we have consistently sought to strengthen the bond between people and places, transforming physical environments into meaningful experiences.
As a dedicated and multidisciplinary team, we are strategists, creatives, and implementers driven by one shared mission:
to bring people together by creating Favorite Meeting Places spaces that inspire, engage, and evolve with their communities.
Our goal is to design destinations that elevate culture, stimulate commerce, and move people both emotionally and physically. We believe in challenging conventions, redefining value, and continuously pushing ourselves, our partners, and our clients to create places that make a lasting impact on people lives and the cities they belong to.

WHAT WE DO

We guide destinations through every stage of their journey, from strategy to activation.

Strategy & Planning

We help define the vision, positioning, and long-term growth of a destination.nOur strategic insights inform brand strategy, tactical planning, and creative event development.

Branding & Positioning

We craft destination identities that express what makes each place unique.nThrough research, storytelling, and design, we build brands that connect emotionally with people.

Creative & Implementation

We go beyond strategy, we make things happen.nFrom concept to execution, we deliver events, activations, and campaigns that engage audiences and build loyalty.nOur leadership and project management experience ensure seamless delivery and measurable results.n